Written by Eric Sarin - CRAFT Footwear Designer
The Journal
The Journal
Breaking down the important elements of a running shoe
In the dynamic world of running footwear, innovation drives the quest for...
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From Road to Gravel Biking
Written by Lex Albrecht
Venturing from the pavement to gravel is exciting. Not only does it offer a whole new network of routes (some that truly are off the beaten path), gravel biking brings a...
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When to replace your running shoes
Written by Emily Sullivan
Are your legs more sore than normal? Did the inside of your ankles, shins or knees recently get really tight or sore with seemingly no change in training? Then...
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Preparing for your first race
Written by David Laney
Craft Elite Run team member So, you set a new year's resolution to start running, and maybe you did start running! But maybe you kind of...
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The Basics of Winter Training
Written by George Fields
Table of Contents: The Unique Demands of Winter Training Key Nutrition Strategies for Endurance Athletes in Winter...
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Winter Fitness - Stay Fit and Inspired the Scandinavian Way
Written by Andrea Rickards
As a continuation of our last blog post that explored the value of cross country skiing, let's dive deeper into buildin...
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Embrace the Chill: How Cross Country Skiing can enhance your winter workout routine
Written by Jade Schwarting
As winter sets in and the temperature drops, many outdoor enthusiasts in northern states find themselves grappling with the challenge of maintainin...
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Embrace the Chill: Cold Weather Running Tips for a Winter Wonderland
Written by Jade Schwarting
As the temperatures drop and winter blankets the landscape, it's time for runners to gear up and embrace the chill. Running in cold weather can be ...
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Five Reasons Why Fall Running is the Absolute Best
Written by Craft Sportswear
"The crisp air, the colorful foliage and the gentle rustle of leaves underfoot – there's something magical about fall running. If you're new to runn..."
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Rivs in Australia
Written by iFIT
"Trust in the fact that if you continue to show up day after day, these workouts do have the ability to radically transform your life."
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Tim Tollefson's Trail Running Tips
Written by Tim Tollefson
"You go through so many highs and lows, figuratively and literally during this race - it literally encapsulates the concept of the hero's journey."
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Adventure Hacks for Cyclists
Written by Lex Albrecht
“Adventure, by definition, means lots of unknowns."
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8 Things You Must Learn to Begin Gravel Riding
Written by Angela Berkman
"Gravel riding requires different gear than road biking..."
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Becoming a Runner: What You Need To Know
Written by Josh Werner
“Are you ready to become a runner?”
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Over 2000 images of gravel riding...
Written by Henrik Åbom - Craft Cycling Product Manager
“We were very happy to use the surroundings close to the home of the our brand for the shoot.”
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Oreos and Nutella Coffees at the Black Canyon 100k
Written by David Laney
"The thing about ultrarunning is that the experience is never quite what you expect. That is probably why the sport is so addicting."
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Women in Running
Written by Tessa Chesser
"As the sport continues to develop, as a woman operating within it, it feels incredibly exciting to see what’s on the horizon."
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Balancing Your Passion with Your Profession
Written by Ryan Weil
"Making your passion your career can be mentally and physically incredible if you navigate it correctly."
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Women of Western States
Written by Brianna Sacks
Aroa Sia and Tessa Chesser reflect on their love for running and their passion to strive to be the best.
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Chasing Light and Gas Stationn at Unbound Gravel
Written by Chris Mehlman
"As much as the nighttime and post-gas station chases dragged me to the lowest of lows mid-race, the sunrise felt like a new birth. "
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Footwear Ice Bath Series
Written by David Laney
David Laney talks all things Craft Footwear. Take a deep dive into our newest styles
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Discomfort is Adventure
Written by David Laney
"To become stronger, create uncomfortable challenges and win." - David Laney
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NYC Marathon
Written by David Laney
Elite Run Team member David Laney shares his experience at the NYC Marathon and reflects on his source of inspiration.
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A Change in Seasons
Written by Ryan Atkins and Lindsay Webster
Ryan Atkins and his wife Lindsay Webster talk about switching up sports and wardrobes to ensure a comfortable and safe fall and winter.
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The Road to Recovery
Written by Nicole Mercile
OCR Champion Nicole Mericle shares her personal story of mental and physical recovery and how to deal with injuries as an athlete.
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Welcome to the Team, EmKay
Written by Emkay Sullivan
EmKay Sullivan shares her love for running and journey to becoming part of Craft's Elite Run Team.
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Calculating for Adventure
Written by Curtis White
Cyclocross racer, Curtis White, prepares forhis first Unbound Gravel race.
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Seven Summits in Seven Days
Written by Ryan Atkins
OCR Champion Nicole Mericle shares her personal story of mental and physical recovery and how to deal with injuries as an athlete.
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New England skier joins Craft team
Written by Bill Harmeyer
Professional skier, Bill Harmeyer, shares his journey of becoming the newest athlete to join the Craft team.
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The Race to (and in) the Azores
Written by David Laney
Lindsay Webster recounts her experiences at the two toughest events she has ever participated in, the Spartan Games and the Golden Trail Championships.
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Your First Season of Cross Country Skiing
Written by Ryan Atkins
Ryan Atkins shares his personal introduction to XC Skiing.
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A Socially Distant Winter
Written by Craft
Cross country skiing, winter running, and everything in between.
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Outdoor Fika Tour
Written by Amy Johnson
CRAFT’s National Sales Manager, Amy Johnson, prepares to travel from San Diego, CA to Manchester-by-the-Sea, MA to promote the SS21 collection line.
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A Personal Challenge During a National Pandemic
Written by Steve Hammond
Always on-the-go, Steve Hammond, reflects on how he has adjusted to life at home.
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Mid-week Workouts
Written by Aaron Newell
Aaron Newell provides you with some at-home workouts to get you through the week.
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General vs. Performance Nutrition
Written by Ryan Atkins
Learn more about the food you should eat for general health, longevity and well-being vs. when you are high performance training from 2010 Spartan Ultra World Champion, Ryan Atkins.
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Cook like a (Spartan) Pro
Written by Corinna Coffin
Registered Dietitian and Spartan Pro, Corinna Coffin shares some of her favorite dishes!
Special thanks to
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15-minute and under Training Plans
Written by Cali Schweikhart
Quick, effective workouts to keep you moving throughout the day!
Special thanks to
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Running Mechanics with Yancy Culp
Written by Yancy Culp
Yancy Culp breaking down the ABC's of running technique today. Avoid rolling those ankles and learn how to run efficiently during this episode of Unbreakable Training. AROO!
Special thanks to
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60 Minute At-Home Jump Rope Workout
Written by Mark Batres & Natalie Miano
Spartan Pros, Mark Batres & Natalie Miano, take you through this cardio blasting jump rope workout. Grab yours and join in!
Special thanks to
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Everyday Hero
Written by Rachel Cohen
Endurance sports are the place where I experience flow, that state of energized focus where nothing else matters.
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Semlor Day
Written by Chris O'Brien
Created in the 16th century, there is a yearly tradition celebrated in Sweden where on “Semmeldagen” (the day of the Selma) the most beloved pastry in all of Sweden, the semla is celebrated.
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A Champion's Winter Kit
Written by Bold Commerce
The one thing I’ve learned from my military experience is that gear will make or break a mission. We are taught that layering while still maintaining mobility is critical.
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Seven Days of the bike Transalp.
Written by Bold Commerce
The stage by stage journey chronicles our first-hand account of the race and the trials and tribulations that go along with it.
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The Multi Sport Athlete
Written by Robert Killian
Looking back to four years ago I’m still trying to figure out why my transition to OCR was so seamless. I’ve been trying to top the SRWC podium again, falling just short three years in a row earning the bronze.
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Fika
Written by Jon Howard
Fika [ˈfiˌka] - A relaxing coffee and cake break.
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Footwear Ice Bath Series
David Laney talks all things Craft Footwear. Take a deep dive into our newest styles.
Discomfort is Adventure
"To become stronger, create uncomfortable challenges and win."
- David Laney
Everyday Hero
Endurance sports are the place where I experience flow, that state of energized focus where nothing else matters. I crave extended stretches of time alone with just an elevated heart rate, a solitude I can’t replicate anywhere but in the outdoors. When the other parts of my life feel excessively dynamic, tying on my running shoes or saddling up for a ride on the dirt roads near my home in Vermont is a simple routine that is practiced and predictable. My training plans bring consistency and structure to my hurried life.
Semlor Day
Created in the 16th century, there is a yearly tradition celebrated in Sweden where on “Semmeldagen” (the day of the Selma) the most beloved pastry in all of Sweden, the semla is celebrated. The semla is a two-layered bun made of wheat and cardamom, which is studded with an almond paste under a cover of thick, layered whipped cream. The Swedish Semla is referred to as “semla” in singular form and “semlor” in plural. The tradition has been going on for centuries with new creative variations of the semla popping up each year.
A Champion's Winter Kit
The one thing I’ve learned from my military experience is that gear will make or break a mission. We are taught that layering while still maintaining mobility is critical. The same applies for Obstacle Course Racing (OCR); especially during the winter months in an ever-changing Alpine environment. But what qualities are really important when making an apparel selection? Well let’s talk a bit about my favorite items, and the reasoning behind why I wear what I do.
Seven Days of the bike Transalp.
The Maxxis Bike Transalp stage race is a seven-day race that features about 500 kilometers and more than 18 altitude meters in total. I am a Senior Account Director at MMB and Eric my race partner is a lawyer, we both really enjoy the thrills of extreme sports and are both self-proclaimed outdoor enthusiasts. The stage by stage journey chronicles our first-hand account of the race and the trials and tribulations that go along with it.
The Multi Sport Athlete
No one just shows up and wins a world championship. Anyone reading this can understand and respect that. But in 2015 when I won the Spartan Race World Championship, after only three races prior to the event, many were surprised, including myself. Looking back to four years ago I’m still trying to figure out why my transition to OCR was so seamless. I’ve been trying to top the SRWC podium again, falling just short three years in a row earning the bronze.
Fika
Fika [ˈfiˌka] - A relaxing coffee and cake break.
It was my first International Sales Meeting in Craft’s hometown of Boras, Sweden when I learned of Fika. After our first few hours of meetings on Day 1, our Global CEO stood up and said it was time for “Fika.” Thinking that was a polite Swedish way of giving everyone a chance to stretch their legs and have a bio-break I then curiously watched the 50+ attendees from across the Europe and Asia quickly stand up and quietly march to the main foyer of Craft’s Global Headquarters.
Footwear Ice Bath Series
David Laney talks all things Craft Footwear. Take a deep dive into our newest styles.
Discomfort is Adventure
"To become stronger, create uncomfortable challenges and win."
- David Laney
Everyday Hero
Endurance sports are the place where I experience flow, that state of energized focus where nothing else matters. I crave extended stretches of time alone with just an elevated heart rate, a solitude I can’t replicate anywhere but in the outdoors. When the other parts of my life feel excessively dynamic, tying on my running shoes or saddling up for a ride on the dirt roads near my home in Vermont is a simple routine that is practiced and predictable. My training plans bring consistency and structure to my hurried life.
Semlor Day
Created in the 16th century, there is a yearly tradition celebrated in Sweden where on “Semmeldagen” (the day of the Selma) the most beloved pastry in all of Sweden, the semla is celebrated. The semla is a two-layered bun made of wheat and cardamom, which is studded with an almond paste under a cover of thick, layered whipped cream. The Swedish Semla is referred to as “semla” in singular form and “semlor” in plural. The tradition has been going on for centuries with new creative variations of the semla popping up each year.
A Champion's Winter Kit
The one thing I’ve learned from my military experience is that gear will make or break a mission. We are taught that layering while still maintaining mobility is critical. The same applies for Obstacle Course Racing (OCR); especially during the winter months in an ever-changing Alpine environment. But what qualities are really important when making an apparel selection? Well let’s talk a bit about my favorite items, and the reasoning behind why I wear what I do.
Seven Days of the bike Transalp.
The Maxxis Bike Transalp stage race is a seven-day race that features about 500 kilometers and more than 18 altitude meters in total. I am a Senior Account Director at MMB and Eric my race partner is a lawyer, we both really enjoy the thrills of extreme sports and are both self-proclaimed outdoor enthusiasts. The stage by stage journey chronicles our first-hand account of the race and the trials and tribulations that go along with it.
The Multi Sport Athlete
No one just shows up and wins a world championship. Anyone reading this can understand and respect that. But in 2015 when I won the Spartan Race World Championship, after only three races prior to the event, many were surprised, including myself. Looking back to four years ago I’m still trying to figure out why my transition to OCR was so seamless. I’ve been trying to top the SRWC podium again, falling just short three years in a row earning the bronze.
Fika
Fika [ˈfiˌka] - A relaxing coffee and cake break.
It was my first International Sales Meeting in Craft’s hometown of Boras, Sweden when I learned of Fika. After our first few hours of meetings on Day 1, our Global CEO stood up and said it was time for “Fika.” Thinking that was a polite Swedish way of giving everyone a chance to stretch their legs and have a bio-break I then curiously watched the 50+ attendees from across the Europe and Asia quickly stand up and quietly march to the main foyer of Craft’s Global Headquarters.
